The bots of the future are going to use our own metadata to seem more human

TheVerge

Technology / TheVerge 52 Views 0

Today the internet is a quagmire of captial-c Content, made navigable by retweets, likes, and favorites; everything posted can be quantified by its corresponding reactions. Though in aggregate it may seem like noise, to people in the business of disinformation, there’s a valuable signal there to be picked apart and studied. Our activity on social platforms — those favorites and likes and retweets — are a form of metadata that can help manipulators and their bots appear human to the algorithms that police social networks. And that problem is about to get a lot worse: bots are starting to mimic your social media activity in order to look more human.

“For users and platforms alike, it is getting harder to discern ‘real’ users and authentic...

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