Why the Apple Store Black Friday gift card offer isn't a great deal - CNET

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The Apple Store volition erstwhile again connection acquisition cards with definite purchases, but the nonstop values volition vary. 

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This communicative is portion of Holiday Gift Guide 2021, our database of ideas, by topic, by recipient and by price, to assistance you observe the cleanable gift.

There are plenty of discounts to beryllium had connected Apple gear this Black Friday weekend, but the Apple Store astir apt isn't the champion spot to find them. On Wednesday the institution unveiled its deals for "The Apple Shopping Event" that runs Black Friday done Cyber Monday. As always, the Apple Store isn't offering overmuch successful presumption of discounts connected the sticker prices for iPhones, iPads, Macs and AirPods -- but it is offering acquisition cards. 

The nonstop acquisition paper magnitude each merchandise volition get volition vary, but Apple's preview site is simply a spot misleading. As opposed to putting retired the nonstop details, Apple has decided to fell specifics for definite parts of its merchandise enactment by grouping them into categories. AirPods, for example, tin "get up to a $75 Apple acquisition card" if you're buying a acceptable of AirPods (second- oregon third-generation), AirPods Pro oregon AirPods Max. The cardinal operation is "up to." 

Read more: The champion Apple deals truthful far

Poking done the good print, Apple has a useful table that reveals the existent deals details. Buying regular second- oregon third-generation AirPods lone gets you a $25 acquisition card, and the AirPods Pro nett a $50 acquisition card. Only the $549 AirPods Max suffice for the afloat $75 acquisition card. 

It's adjacent trickier with accessories similar the AirTags four-pack. Normally retailing for $99, Apple has this merchandise placed successful the "up to $50" acquisition paper category. A speedy look astatine that good people shows that you volition really get a $25 acquisition card. 

While this is really a beauteous bully woody connected the four-pack -- which aren't truly discounted anyplace other arsenic of this penning -- it's not rather arsenic bully arsenic Apple's teaser makes it seem. 

Want a deal? It pays to look elsewhere

Apple seldom ever discounts its products directly. Instead, if you're looking for a woody connected Apple products you're amended disconnected buying astatine Amazon, Best Buy, B&H, Walmart oregon countless different retailers. 

The Apple Watch SE is $60 disconnected astatine Best Buy portion Apple is lone offering a $50 acquisition card. AirPods Pro person been regularly discounted to $159 implicit the past fewer days astatine Amazon and Walmart-- Apple charges $249 and implicit the play volition lone see a $50 acquisition card. 

Even if you acquisition connected an Apple Card, which nets you an other 3% done cashback, you inactive could beryllium coming retired down depending connected the merchandise you're buying. 

Apple Store versus different retailer savings

Product MacBook Air M1 512GB Apple Watch SE Beats Studio Buds AirPods Pro
Gift paper offer Current savings Apple Store "penalty"
$100 $150 -$50
$50 $60 -$10
$25 $50 -$25
$50 $90 -$40

Where Apple's acquisition paper woody mightiness marque sense

It is worthy noting that determination is simply a imaginable script wherever you could marque the astir of Apple's vacation generosity: trade-ins. While the institution doesn't ever person the champion trade-in deals, its process is among the easiest ways and simplest erstwhile it comes to turning successful aged cogwheel and getting recognition for it. 

If you're looking for an iPhone, Apple Watch, iPad oregon Mac you could trade-in your device, get recognition towards the acquisition and inactive get the acquisition card. The second volition request to beryllium utilized for a aboriginal purchase, but each told this could adhd up to rapidly to a bully savings. 

If you usage the company's acquisition store (particularly adjuvant for uncovering authoritative discounts connected Macs and iPads) and the Apple Card you could extremity up with immoderate coagulated savings portion decently disposing of your older machine. 

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